Imagery for Fresh Fitness Food was tailored in order to work across a variety of platforms, including e-commerce and paid social media.
As well as digital hosting, the images were used across a wide range of prints, such as the TFL Underground Advertising and their Chef Specials flyers. The imagery is a fresh take on food photography (pardon the pun) and the relationship we all have with food.
As part of wider campaigns, images were often put into print in different forms, ranging from small flyers to advertising on the Tube.